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Re: [ARSCLIST] Community Radio



----- Original Message ----- From: "steven c" <stevenc@xxxxxxxxxxxxxx>
To: <ARSCLIST@xxxxxxxxxxxxxxxx>
Sent: Friday, July 14, 2006 6:47 PM
Subject: Re: [ARSCLIST] Community Radio



----- Original Message ----- From: "phillip holmes" <insuranceman@xxxxxxxxxx>

Well, "the public" have little to do with community radio...in fact,
if that large segment of the population listen to electromagnetic
(on-air) radio at all, it is generally one or another of the most
popular commercial stations...and those are often programmed by
"experts" many miles away from the stations!

I was refferring to major labels and corporations like Clear Channel who create the market for artists, not community radio. Sorry about the nonsequeter. Instead of the big labels letting the game come to them, they look for a pretty face and produce them into a marketable commodity. That's supported with radio play. You won't find something on Clear Channel that doesn't translate over to MTV, The Tonight Show, etc..


Also, it would be difficult to "force" content on radio...commercial
stations broadcast what they assume will improve ratings (and thus
allow them to increase advertising rates), while non-profit stations
usually have their objectives specified by their licenses.


I'm not suggesting blatant payola, but how many new artists from independant labels make it onto Clear Channel? Virtually none without a deal from one of the big record companies.


Finally, the one most important characteristic of radio is the fact
that you, the listener, CAN'T see who is "on the other end"...so
pretty faces go unseen (except in publicity photos, which can be
faked if necessary). That's why, for example, Kate Smith could be
a star on radio...and why many radio stars never became TV stars!
Radio can (as an old ad created by Stan Freberg made clear!) use
its invisibility to broadcast events that don't happen, just by
selecting the right sound effects (i.e. "War Of the Worlds," which
created widespread panic among listeners who weren't aware it was
only a dramatization!

That was then (all your examples are the "good ol' days"). I'm really speaking about today's MOR, adult contemporary, etc.. You won't find any artists being promoted on radio that aren't being promoted on television at the same time. A physically unatractive artist will find it virtually impossible to get a record deal. Let's get a playlist from a Clear Channel station and see if the artists being played aren't also being promoted on CMT, MTV, VH1, Lifetime, or whatever. I'm serious. It'd be interesting to see if there are ANY of these groups/artists who are a radio only phenomenon.


As far as special *E*ffects making old recordings once again
popular, I'm not sure exactly what is meant. You can "de-noise"
old analog recordings and make them sound more or less like CD's
(but not always without creating "artifacts"...) or you can
try to put them into "electronic stereo" (which isn't really
possible, as many LP's demonstrate)...however, the result will
still be OLD music (which is probably acceptable to many
classical fans, but appeals to a VERY limited audience in
the "pop music" field!).

Damned English language. Foiled again. "W" likes to claim his mouth is where English goes to die, but I claim that distinction as mine! What I mean about repackaging has already been done with stuff like those questionable duet projects with dead people. Nat Cole and others I think. A lot of what people hear as "old time" sound is just old production values like dynamic range and a real acoustic. Just take something, add a monotonous drum track, compress it, put a rapper in it, and voila! You've just recycled a 30 years old Verve or Blue Note track with contemporary production techniques and added a rapper with name value so it's easier to push. It's already happened (and I'm embarrassed to admit I kind of like the results on occasion). Also, rap and R&B tracks are released in mono (nothing seem to be panned left or right). This plays just fine on car radios where stereo imaging isn't a priority, and clubs, and "boom" boxes with speakers 18" apart. How many people would know it if their stereo program were replaced with mono? They might be able to tell if one of the speakers were disconnected, but that's about it. I've been in auditoriums where the speakers were out of phase with each other until I told the "sound man" something was wrong. I'm not claiming to be a "golden eared" audiophile. I am claiming that not a single female I've known (mom, wife, girlfriends, etc..) knew it when something was wrong, and none of my non-audiophile buddies would know either. They don't really care. Also, all the people they listen to are in heavy rotation on VH1 and CMT before they hear them on the radio.



Somehow, I suspect that if I could somehow convince any local pop-music station to play, say, fifteen minutes of my complete archive of the Benson Orchestra Of Chicago...the next sound you'd hear would be a million radio dials being re-set as young listeners went looking for their favourite "Urban Dance" charted hit tunes!

Steven C. Barr

I disagree with you on this. People will like what they are accustomed to hearing. If you gradually reintroduced horns on pop recordings, then eliminate the drum track, then the "vocalists", then recorded in a real acoustic space, then introduced dynamic range, then started swinging, you'd have big band back within two quarters, and the clueless public wouldn't realize what happened (because most have never heard Count Basie either). Perhaps I'm giving them too much credit. It could be pulled off in one quarter. You know that A&R men affect the tastes of the public. What if John Hammond hadn't been born? Isn't it possible for one powerful man at a powerful label to dictate the tastes of a nation because HE likes a group or thinks the singer is hot, or....?
Phillip



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