AIC Conservators in Private Practice

Business Building for Conservators
CIPP Mid-Year Meeting
Friday, 1 October 2004
9:00 - 3:00
St. Francis Auditorium, Museum of Fine Arts
On the Plaza
Santa Fe, NM

Join us in Santa Fe for CIPP's first mid-year meeting. Our meeting
will immediately precede the Annual Meeting of the Western
Association of Art Conservators (WAAC). The cost for the day-long
workshop including lunch is $25 for CIPP members and $50 for
non-members (this includes a year's membership in CIPP). Come join
us!

Morning Session:
Get The Word Out! Effective Business-Building for Conservators

    In this half-day workshop, writer and arts maven Hollis Walker
    will help you define realistic goals for promoting your
    business; show how you can develop a marketing plan for
    yourself; demonstrate how to create an effective
    publicity/marketing kit and how to use it; and help you
    brainstorm fresh ideas for promotion, including generating news
    features, using the Net, and more--stopping short of attaching
    colored light bulbs to your body and tap-dancing down the
    interstate!

    Hollis Walker is a writer specializing in visual arts whose work
    has appeared in The Wall Street Journal, Los Angeles Times, Ms.
    magazine, Art and Auction magazine, Art and Antiques, American
    Craft magazine, and in many other regional, national and
    international publications. She has worked as an independent
    writer since 2000, and prior to that spent nine years at the
    daily Santa Fe New Mexican, as a staff writer and eventually as
    arts editor, responsible for production of a weekly 100-page
    arts magazine. Walker also directed the start-up of a Santa Fe
    art gallery and consults in private art collection management.

Afternoon Session:
Using the Web to Promote Your Conservation Business

    In this half-day session, Judith Tarrt of ArtCare.com will
    demonstrate the functions of the ArtCare web site using
    PowerPoint and a live feed and will demonstrate how to set-up a
    web space for conservation businesses on ArtCare. If you wish to
    have your business used for the demonstration, please bring
    before and after photos and/or photos showing the capabilities
    of your studio. Judith will focus on the importance of
    ArtCare.com for CIPP. Art-Care is a resource site for the Finest
    of Fine Art Service Professionals: Conservators, Appraisers, and
    other Art Professionals. ArtCare membership is limited to
    Professionals in Private Practice.

    Judith Tartt is a paintings conservator in private practice in
    Washington, DC. She began ArtCare.com three years ago when she
    realized that there was a need for a web-portal for conservators
    in private practice.

Registration:
Name:
Address:
Phone:
E-mail:
Member of CIPP: Y/N

Make checks payable to AIC and mail to

    Megan Nash
    AIC
    1717 K Street NW
    Suite 200
    Washington DC 20006

by September 20, 2004.

Housing: For housing check with Santa Fe Central Reservations, 320
Artist Rd, Santa Fe, NM 87501, 505-983-8200. The weekend of this
meeting is the beginning of the International Balloon Fiesta in
Albuquerque and it is advisable to get reservations as soon as
possible.

Transportation: Santa Fe has a small airport. It is more economical
to fly to Albuquerque and take the shuttle to Santa Fe or to rent a
car in Albuquerque.


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                  Conservation DistList Instance 18:11
                 Distributed: Thursday, August 12, 2004
                       Message Id: cdl-18-11-010
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