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Subject: Course on electronic outreach

Course on electronic outreach

From: Lisa Mort-Putland <lmort-putland>
Date: Saturday, March 2, 2002
The Cultural Resource Management Program at the University of
Victoria is pleased to offer the following 6-day immersion course:

    Electronic Outreach: Museum Programming on the Web for
    professionals in museums, heritage planning and related
    Dates: June 3 to 8, 2002, plus a preparatory assignment
    Please register by: May 10
    Fee: $560 (Canadian funds, credit or non-credit options)

The Web provides an exciting dimension in which museums are
interacting with new audiences and presenting engaging programs
unencumbered by physical space and time. While the development of
online programs builds on many of the core principles of more
conventional exhibitions and public programming, it also requires an
understanding of online media, their potential and limitations, and
their implications for information sharing, interpretation and

This course draws on contemporary research and emerging practice in
online programming, and encourages you to consider creative ways to
program on the Web as you develop your ability to:

    *   understand the Web as an educational medium
    *   appreciate the potential of a range of Web media tools
        including digital video and QuickTime VR, along with
        technical considerations relating to bandwidth, software,
        and hardware
    *   define ways in which your museum can incorporate Web-based
        programming within its educational mission
    *   identify and serve existing and potential on-line audiences
        including peoples of varied age, background, learning
        styles, and special needs
    *   develop engaging content
    *   move beyond posting information to more interactive teaching
        and learning strategies that enable visitors to connect with
        objects and collections, create meaning, contribute content,
        and share experience
    *   recognize effective approaches to Web site architecture,
        copy, design, typography, color, multi-media tools, and
    *   develop and manage dynamic team-based and collaborative
    *   plan, market, implement, and evaluate on-line programs

Instructor: Jim Spadaccini is the founder of Ideum
<URL:>, a multimedia design and production
company specializing in educational and museum Web sites and
exhibits. He served as Director of Interactive Media at the
Exploratorium where he was a major contributor to the award-winning
Exploratorium Web site. He draws on his experience consulting and
teaching web design and Internet strategies.

This course is open to all museum professionals involved in
programming through the web. Enrolment options allow you to choose
to take courses either to enhance professional development or to
build academic credit. Individual course descriptions and
registration forms are available by contacting us at
crmp [at] uvcs__uvic__ca or by visiting <URL:>

Lisa Mort-Putland, Program Coordinator
Cultural Resource Management Program
Continuing Studies, University of Victoria
PO Box 3030
Victoria BC V8W 3N6
Fax: 250-721-8774

                  Conservation DistList Instance 15:60
                  Distributed: Tuesday, March 5, 2002
                       Message Id: cdl-15-60-019
Received on Saturday, 2 March, 2002

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