Bookbinding and the Conservation of Books
A Dictionary of Descriptive Terminology

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bulked up

A deliberate attempt to make a book thicker and, therefore, of a more substantial appearance. Books, and especially novels, are sometimes "bulked up, ' i.e., printed on BULKING BOOK PAPER so that a higher price may be charged. Such paper, however, is often inferior in both strength and printing quality to a more compact paper. (256 )

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